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乔布斯,演讲稿

时间:2016-01-30来源:海达范文网

相关热词搜索:乔布斯 项链 乔布斯的演讲感受 乔布斯演讲稿中英文 乔布斯在斯坦福演讲

篇一:乔布斯演讲稿

So, three things: a widescreen iPod with touch controls; a revolutionary mobile phone; and a breakthrough Internet communications device. An iPod, a phone, and an Internet communicator. An iPod, a phone … are you getting it? These are not three separate devices, this is one device, and we are calling it iPhone.

Yes, I bet you must have got which entrepreneur I’m going to introduce today. He is the father of the iphone and a revolutionary of the electronics industry Steven Jobs who are born to put a dent in the universe.

Steve Jobs was born in San Francisco, California, where he was adopted by his foster mother. In 1972, Jobs graduated from Homestead High School and enrolled in Reed College. Owing a deep- interest in technology, he took up a job as a leading manufacturer of video games. When Jobs was 19 years old, he dropped out from the university , and after that he always researched the computer with his friend Wozniak who had the same interest with him. In 1976, they founded Apple Computer in the Jobs family garage. The first computer was sold for $666.66.Encouraged by the success of their first computer, on the fool day in 1976, they signed a contract and decided to found a computer company. At the beginning, everything went well .While the appearance of IBM’s personal computer attacked them a lot, Jobs had no choice but to leave the company and founded the Next computer company.

In 1996, Jobs was famous for the success of the computer animated film—Toy Story. At the same time, the Apple Company was faced with the bust-up risk. In 1997, Jobs returned as Apple CEO. He reformed the company thoroughly and cooperate with Microsoft, Jobs became the cover person of Times again.

In 1998, Apple launched iMac, which was the best -selling personal computer in America. In 1999, Apple launched iBook、G4 and iMac DV. And just as expected, all of them made a huge impact. In 2001, the music industry forever changed with the iPod, iTunes followed. Billions of songs were downloaded. In2007, Jobs captures the world’s attention again with the iPhone. They made an app for everything. In 2010, Jobs launched his latest creation— iPad , which was the fast-selling technological device ever. Jobs leads Apple create one and another miracle.

But unfortunately in 2004, Jobs was diagnosed with a malignant tumor in his pancreas. As a result, Jobs resigned as CEO of Apple on August 24, 2011. On October 5, 2011, Jobs passed away. Like Jobs many entrepreneurs have their own entrepreneurship they use their talents to find business opportunities which are not discovered by normal people. So now let me give you a brief conclusion about Jobs entrepreneurship.

1. bravery

The capacity and willingness to develop, organize and manage a business venture along with any of its risks. There is no such a thing as a free lunch. There is a chance in front of you with some uncertain things together. If you want to be successful, you should make a choice .To face the risks or to give up? Only when you take the challenge can you gain access to success.

2. Creativity

You catch peoples’ eyes if you create something new .For example, iphone update from generation to generation , which attract a lot of customers to buy their new product.

3. cooperation

One tree does not make a forest. Teamwork can make a company run in a stale pace, showing great power.

4. devotion

Being devoted can help the company become more powerful. A company with a warm and aspirant environment will work efficiently.

5. passion for study

If three of us are walking together, at least one of the other two is good enough to be my teacher. Being willing to learn from others can help combine the enterprise with many advantages.

6. Integrity

No one wants to cooperate with the company that won’t obey the contract. No one wants to buy the product from the without honesty.

篇二:乔布斯在斯坦福大学的演讲稿(中英)

名人演讲>>乔布斯演讲 总结自己的一生

这是苹果公司和Pixar动画工作室的CEO Steve Jobs于2005年6月12号在斯坦福大学的毕业典礼上面的演讲稿。

I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation. Today I want to tell you three stories from my life. That's it. No big deal. Just three stories.

我今天很荣幸能和你们一起参加毕业典礼,斯坦福大学是世界上最好的大学之一。我从来没有从大学中毕业。说实话,今天也许是在我的生命中离大学毕业最近的一天了。今天我想向你们讲述我生活中的三个故事。不是什么大不了的事情,只是三个故事而已。

The first story is about connecting the dots.

第一个故事是关于“因”和“果”。

I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out?

我在Reed大学读了六个月之后就退学了,但是在十八个月以后——我真正的作出退学决定之前,我还经常去学校。我为什么要退学呢?

It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking: "We have an unexpected baby boy; do you want him?" They said: "Of course." My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would someday go to college.

故事从我出生的时候讲起。我的亲生母亲是一个年轻的,没有结婚的大学毕业生。她决定让别人收养我, 她十分想让我被大学毕业生收养。所以在我出生的时候,她已经做好了一切的准备工作,能使得我被一个律师和他的妻子所收养。但是她没有料到,当我出生之后,律师夫妇突然决定他们想要一个女孩。 所以我的生养父母(他们还在我亲生父母的观察名单上)突然在半夜接到了一个电话:“我们现在这儿有一个不小心生出来的男婴,你们想要他吗?”他们回答道:“当然!”但是我亲生母亲随后发现,我的养母从来没有上过大学,我的父亲甚至从没有读过高中。她拒绝签这个收养合同。但是在几个月以后,我的父母答应她一定要让我上大学,那个时候她才同意。 And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition.

After

six months, I couldn't see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.

在十七岁那年,我真的上了大学。但是我很天真的选择了一个几乎和你们斯坦福大学一样贵的学校, 我父母还处于蓝领阶层,他们几乎把所有积蓄都花在了我的学费上面。在六个月后, 我已经看不到其中的价值所在。我不知道我想要在生命中做什么,我也不知道大学能帮助我找到怎样的答案。 但是在这里,我几乎花光了我父母这一辈子的所有积蓄。所以我决定要退学,我觉得这是个正确的决定。不能否认,我当时确实非常的害怕, 但是现在回头看看,那的确是我这一生中最明智的一个决定。在我做出退学决定的那一刻, 我终于可以不必去读那些令我提不起丝毫兴趣的课程了。然后我还可以去修那些看起来有点意思的课程。

It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:

但是这并不是那么罗曼蒂克。我失去了我的宿舍,所以我只能在朋友房间的地板上面睡觉,我去捡5美分的可乐瓶子,仅仅为了填饱肚子, 在星期天的晚上,我需要走七英里的路程,穿过这个城市到Hare Krishna寺庙(注:位于纽约Brooklyn下城),只是为了能吃上饭——这个星期唯一一顿好一点的饭。但是我喜欢这样。我跟着我的直觉和好奇心走, 遇到的很多东西,此后被证明是无价之宝。让我给你们举一个例子吧:

Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating. Reed大学在那时提供也许是全美最好的美术字课程。在这个大学里面的每个海报, 每个抽屉的标签上面全都是漂亮的美术字。因为我退学了, 没有受到正规的训练, 所以我决定去参加这个课程,去学学怎样写出漂亮的美术字。我学到了san serif 和serif字体, 我学会了怎么样在不同的字母组合之中改变空格的长度, 还有怎么样才能作出最棒的印刷式样。那是一种科学永远不能捕捉到的、美丽的、真实的艺术精妙, 我发现那实在是太美妙了。 None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, its likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards ten years later.

当时看起来这些东西在我的生命中,好像都没有什么实际应用的可能。但是十年之后,当我们在设计第一台

Macintosh电脑的时候,就不是那样了。我把当时我学的那些家伙全都设计进了Mac。那是第一台使用了漂亮的印刷字体的电脑。如果我当时没有退学, 就不会有机会去参加这个我感兴趣的美术字课程, Mac就不会有这么多丰富的字体,以及赏心悦目的字体间距。因为微软就是苹果的山寨版,可以说世上所有PC都不会有现在这么美妙的字型了。当然我当时不可能预知这事事之间的“因”“果”,但是当我十年后回顾这一切的时候,真的豁然开朗了。

Again, you can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something - your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.

再次说明的是,没人可以未卜先知,事事的因果往往只在回首时显现,你得相信,种什么因,得什么果。人总要有些信仰才行,直觉也好,命运也罢,因果轮回,不管什么。去相信因果的联系,会给你信心去跟从自己的意愿,哪怕离经叛道,也绝不止步。只有这样,才能有所成。

My second story is about love and loss.

我的第二个故事是关于爱和得失的。

I was lucky – I found what I loved to do early in life. Woz and I started Apple in my parents garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees. We had just released our finest creation - the Macintosh - a year earlier, and I had just turned 30. And then I got fired. How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well. But then our visions of the future began to diverge and eventually we had a falling out. When we did, our Board of Directors sided with him. So at 30 I was out. And very publicly out. What had been the focus of my entire adult life was gone, and it was devastating.

我非常幸运, 因为我在很早的时候就找到了我钟爱的东西。Woz和我在二十岁的时候就在父母的车库里面开创了苹果公司。我们工作得很努力, 十年之后, 这个公司从那两个车库中的穷光蛋发展到了超过四千名的雇员、价值超过二十亿的大公司。在公司成立的第九年,我们刚刚发布了最好的产品,那就是Macintosh。我也快要到三十岁了。在那一年, 我被炒了鱿鱼。你怎么可能被你自己创立的公司炒了鱿鱼呢? 嗯,在苹果快速成长的时候,我们雇用了一个很有天分的家伙和我一起管理这个公司, 在最初的几年,公司运转的很好。但是后来我们对未来的看法发生了分歧, 最终我们吵了起来。当争吵不可开交的时候, 董事会站在了他的那一边。所以在三十岁的时候, 我被当众扫地出门。在而立之年,我一生的追求突然不见了, 这真是沉重的打击。

I really didn't know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down - that I had dropped the baton as it was being passed to me. I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly. I was a very public failure, and I even thought about running away from the valley. But something slowly began to dawn on me – I still loved what I did. The turn of events at Apple had not changed that one bit. I had been rejected, but I was still in love. And so I decided to start over.

在最初的几个月里,我不知所措。我把从前的创业激情给丢了, 我觉得自己让与我一同创业的人都很沮丧。我和David Pack和Bob Boyce见面,并试图向他们道歉。我把事情弄得糟糕透顶了。但是我渐渐发现了曙光, 我仍然喜爱我从事的这些东西。苹果公司发生的这些事情丝毫的没有改变这些, 一点也没有。我被驱逐了,但是我仍然钟爱它。所以我决定从头再来。

I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.

我当时没有觉察, 但是事后证明, 从苹果公司被炒是我这辈子发生的最棒的事情。因为,作为一个成功者的极乐感觉被作为一个创业者的轻松感觉所重新代替: 对任何事情都不那么特别看重。这让我觉得如此自由, 进入了我生命中最有创造力的一个阶段。

During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife. Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world. In a remarkable turn of events, Apple bought NeXT, I retuned to Apple, and the technology we developed at NeXT is at the heart of Apple's current renaissance. And Laurene and I have a wonderful family together.

在接下来的五年里, 我创立了一个名叫NeXT的公司, 还有一个叫Pixar的公司, 然后和一个后来成为我妻子的优雅女人相识。Pixar 制作了世界上第一个用电脑制作的动画电影——“”玩具总动员”,Pixar现在也是世界上最成功的电脑制作工作室。峰回路转,Apple收购了NeXT, 然后我又回到了Apple公司。我们在NeXT发展的技术在Apple的复兴之中发挥了关键的作用。我还和Laurence 一起建立了一个幸福的家庭。

I'm pretty sure none of this would have happened if I hadn't been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don't lose faith. I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don't settle.

我可以非常肯定,如果我不被Apple开除的话, 这其中一件事情也不会发生的。良药苦口利于病,但是我想病人需要这个药。有些时候, 生活会拿起一块砖头向你的脑袋上猛拍一下。不要失去信心。我坚信,唯一使我一直走下去的,就是我对自己事业的热爱。你必须去寻找自己所爱。对于工作是如此, 对于你的爱人也是如此。你的工作将是此生命的主题之一。要获得真正的满足感,就要对它的价值深信不疑,也只有热爱,才可能开创伟大的事业。如果你现在还没有找到, 那么继续找、不要停下来、全心全意的去找, 当你找到的时候你就会知道的。就像你找到注定的伴侣, 岁月的流逝只会令你们的感情愈发深刻。所以千万不要气馁,不要放弃。

我的第三个故事是关于死亡的。

When I was 17, I read a quote that went something like: "If you live each day as if it was your last, someday you'll most certainly be right." It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: "If today were the last day of my life, would I want to do what I am about to do today?" And whenever the answer has been "No" for too many days in a row, I know I need to change something.

当我十七岁的时候, 我读到了一句话:“如果你把每一天都当作生命中最后一天去生活的话,那么有一天你会发现你是正确的。”这句话给我留下了深刻的印象。从那时开始,过了33年,我在每天早晨都会对着镜子问自己:“如果今天是我生命中的最后一天, 你会不会完成你今天想做的事情呢?”当答案连续很多次被给予“不是”的时候, 我知道自己需要改变某些事情了。

Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything – all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart. “记住你即将死去”是我一生中遇到的最重要箴言。它帮我指明了生命中重要的选择。因为几乎所有的事情, 包括所有的荣誉、所有的骄傲、所有对难堪和失败的恐惧,这些在死亡面前都那么微不足道。只需考虑那些真正重要的东西。你有时候会思考你将会失去某些东西,“记住你即将死去”可以有效杜绝我们的侥幸心理。既然将一无所有, 还有什么理由违背自己的意愿。

About a year ago I was diagnosed with cancer. I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas. I didn't even know what a pancreas was. The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months. My doctor advised me to go home and get my affairs in order, which is doctor's code for prepare to die. It means to try to tell your kids everything you thought you'd have the next 10 years to tell them in just a few months. It means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.

大概一年以前, 我被诊断出癌症。我在早晨七点半做了一个检查, 检查清楚的显示在我的胰腺有一个肿瘤。我当时都不知道胰腺是什么东西。医生告诉我那很可能是一种无法治愈的癌症, 我还有三到六个月的时间活在这个世界上。我的医生叫我回家, 然后整理好我的一切, 那就是医生准备死亡的程序。那意味着你将要把未来十年对你小孩说的话在几个月里面说完.;那意味着把每件事情都搞定, 让你的家人会尽可能轻松的生活;那意味着你要说“再见了”。

I lived with that diagnosis all day. Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor. I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery. I had the surgery and I'm fine now.

那张诊断书挥之不去。后来有一天早上我作了一个活切片检查,医生将一个内窥镜从我的喉咙伸进去,通过我的胃, 然后进入我的肠子, 用一根针在我的胰腺上的肿瘤上取了几个细胞。我当时很镇静,因为我被注射了镇定剂。

篇三:乔布斯演讲稿

Stay Hungry Stay Foolish 求知若饥,虚心若愚 You can’t connect the dots looking forward, you can only connect

你永远无法预见你现在的努力与未来如何相错交织,你只能在回顾的

them looking backwards. So you have to trust that the dots will somehow 时候将它们串联起来。所以你必需相信这些经历会在你未来的某一天

connect in your future. You have to trust in something, your gut,destiny,

串联起来。你要相信一些

事情的存在: 直觉、命运

like karma,whatever. Because believing that the dots will connect

人生因缘,或是其他什么。因为相信这些点滴的片段会在未来

down the road will give

you the confidence to follow your heart, even 汇集,会赋予你勇气去跟随你的心声,

when it leads you off the well-worn path, and that will make all the

即使有时会有些离经叛道。但那才是改变一些的力量。

difference.

I was lucky, I found what I loved to do early in life. Woz and I

我很幸运,在早年的就发现我热衷的事业。

started Apple in my parents garage when I was

20. We worked hard, and 沃兹和我在父母的车库里面创立了苹果公司,那年我20岁。

in 10 years, Apple had grown from just the two of us in a garage into a $2 10年间,通过我们的努力,苹果从我们两个人成长成为有20亿美元

billion company with over 4000 employees. We had just released our

资产和4000多雇员的大公司,

finest creation — the Macintosh — a year earlier, and I had just turned

当时我们发布了最得意的产品——Macintosh 电脑时,我快30岁了

30. And I got fired.

篇四:乔布斯演讲稿

广东外语外贸大学退学申请审批表

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篇五:乔布斯演讲稿

乔布斯05年斯坦福大学毕业典礼上的演讲

2009-06-07 16:52:36

【乔布斯05年斯坦福大学毕业典礼上的演讲】

Steve Jobs: Commencement Address at Stanford University

"Stay Hungry, Stay Foolish." 求知若饥,虚心若愚

2 June 2005, Palo Alto, CA

史蒂夫·乔布斯(Steve Paul Jobs)苹果电脑公司和皮克斯动画公司(Pixar)首席执行官。以下是Steve Jobs在2005年6月12日斯坦福大学毕业典礼上的演讲。

Thank you.

I'm honored to be with you today for your commencement from one of the finest universities in the world. Truth be told, I never graduated from college, and this is the closest I've ever gotten to a college graduation. Today, I want to

tell you three stories from my life. That's it. No big deal. Just three stories.谢谢大家。

今天,有荣幸来到各位从世界上最好的学校之一毕业的毕业典礼上。我从来没从大学毕业。说实话,这是我离大学毕业最近的一刻。今天,我只说三个故事,不谈大道理,三个故事就好。

The first story is about connecting the dots.

I dropped out of Reed College after the first six months, but then stayed

around as a drop-in for another 18 months or so before I really quit. So why did I drop out?

It started before I was born. My biological mother was a young, unwed graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife --- except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking, "We've got an unexpected baby boy; do you want him?" They said, "Of course." My biological mother found out later that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would go to college. This was the start in my life.

第一个故事,是关于人生中的点点滴滴怎么串连在一起。我在里德学院

(Reedcollege)待了六个月就办休学了。到我退学前,一共休学了十八个月。那么,我为什么休学?

这得从我出生前讲起。我的亲生母亲当时是个研究生,年轻未婚妈妈,她决定让别人收养我。她强烈觉得应该让有大学毕业的人收养我,所以我出生时,她就准备让我被一对律师夫妇收养。但是这对夫妻到了最后一刻反悔了,他们想收养女孩。

所以在等待收养名单上的一对夫妻,我的养父母,在一天半夜里接到一通电话,问他们有一名意外出生的男孩,你们要认养他吗?而他们的回答是当然要。后来,我的生母发现,我现在的妈妈从来没有大学毕业,我现在的爸爸则连高中毕业也没有。她拒绝在认养文件上做最后签字。直到几个月后,我的养父母同意将来一定会让我上大学,她才软化态度。

And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition. After six months, I couldn't see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life.

十七年后,我上大学了。但是当时我无知选了一所学费几乎跟史丹佛一样贵的大学,我那工人阶级的父母所有积蓄都花在我的学费上。六个月后,我看不出念这

个书的价值何在。那时候,我不知道这辈子要干什么,也不知道念大学能对我有什么帮助,而且我为了念这个书,花光了我父母这辈子的所有积蓄。

So I decided to drop out and trust that it would all work out okay. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked far more interesting.

所以我决定休学,相信船到桥头自然直。当时这个决定看来相当可怕,可是现在看来,那是我这辈子做过最好的决定之一。当我休学之后,我再也不用上我没兴趣的必修课,把时间拿去听那些我有兴趣的课。

It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms. I returned coke bottles for the five cent deposits to buy food with, and I would walk the seven miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:

Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great

typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.

这一点也不浪漫。我没有宿舍,所以我睡在友人家里的地板上,靠着回收可乐空罐的五先令退费买吃的,每个星期天晚上得走七哩的路绕过大半个镇去印度教的HareKrishna神庙吃顿好料。我喜欢HareKrishna神庙的好料。追寻我的好奇与直觉,我所驻足的大部分事物,后来看来都成了无价之宝。举例来说:当时里德学院有着大概是全国最好的书法指导。在整个校园内的每一张海报上,每个抽屉的标签上,都是美丽的手写字。因为我休学了,可以不照正常选课程序来,所以我跑去学书法。我学了serif与sanserif字体,学到在不同字母组合间变更字间距,学到活版印刷伟大的地方。书法的美好、历史感与艺术感是科学所无法捕捉的,我觉得那很迷人。

None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the "Mac" would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it's likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on that calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards 10 years later.